Alicia Berbenick

For many of us in the creative world, the holidays signal the most stressful, anxiety-inducing projects are here. As more work comes your way, deadlines pile up and many of us have similar creative anxieties. Today we discuss how to cope...

Artificial Intelligence has been around for a long time, but now we finally have open-source ways of using it ourselves for free. It's likely you're already using ChatGPT, for example. And it's one of the best sources of AI that creatives and marketers are now able to use in order to generate ideas, gain market insights, and even help write copy. But what about preparing for interviews? The answer is, you guessed it, ChatGPT can definitely help you prepare for interviews. But the key to a gre...

While working as a contract copywriter for Season Health, I was asked to create a handful of blog articles around advice from Season's licensed dieticians.

So maybe you’ve come to this article because you’re worried about not being prepared for your next gig. Or you’re feeling a bit of impostor syndrome as a new designer in the UI world. Or you're even a new design manager wondering what technology your new will need to get the job done. Whatever your fears, they’re totally understandable. All three are relatively new and anything new will take some time to learn. While Sketch was released in 2010, Adobe only released XD in 2016. Figma was relea...

So you’re freelancing right now, working mostly remote or maybe hybrid for clients, and you’re noticing that you’re either burnt out, wading through overwhelm, or all of the above. Sounds like you can benefit from setting a few boundaries, friends! From what we’re hearing, a lot of people haven’t thought about what boundaries are important in the workplace because the workplace was traditionally an in-person, open-air, always-on place. There was no separation between who you are and the work ...

Your resume is your best foot forward, right? So let’s make it really work for you - make you really stand out among a sea of qualified candidates. There's one simple update that can do that: highlighting your impact. Yep, it's time to ditch that exhaustive list of duties and opt for a better explanation of how you’ve made a real impact on every organization you’ve worked with. There are many ways to make a splash, even before you land those interviews. Let’s get into them!
Focus on how you i...

Okay, so you’ve probably heard about Clubhouse from friends and influencers and thought, “An audio chat app? What’s the big deal?” But just like with other social media platforms, Clubhouse offers some serious benefits in terms of networking. It’s looking like pretty much everyone—even big corporations—have joined this fast-growing audio hangout app. But does that mean you should? We’re here to help you decide if this the right social media app for you and your career.
Back up...What is Clubh...

As we’ve already covered, concentrating your efforts on hiring a truly diverse workforce is, not only the right thing to do, but it also drastically improves quality of life, opportunity, and business for all involved. Likewise, the strong promotion of diversity and inclusion in the workplace benefits everyone at every level of your business. Period. But in those published articles, we acknowledge that we missed discussing how important it is to include people with disabilities in your divers...

Within the last year more people have turned to full-time freelancing and those numbers continue to grow. As the current gig economy relies on contract work, more freelancers may find it difficult to manage their own self-care. With everything on our plates, we tend to think “I don’t have time to do X for myself and create a thriving business!”. But we are all too familiar with where that line of thinking leads us: toward burnout or potentially something worse. You know on the surface you’re ...

Ah, creative portfolios—the thing we never want to revise but begrudgingly have to. The truth is that online portfolios remain the easiest tool for showcasing improvement and impressing prospective employers. In the professional world, design trends evolve and dictate how each of us can put our best foot forward. Right now there’s a reason that building a portfolio around case studies is a positive and necessary trend. Like an informative blog post, they showcase your thought process and evol...

Obsessed with one long-lost album, Free Mars by the supergroup Lusk, I interviewed musician Paul D'Amour (Tool) on this most loved and overlooked piece of '90s sonic gold.